This year's PAACE Automechanika was a tremendous success for GMB North America Inc.
With the introduction of their updated full line of fan clutches and social media launch in Mexico, GMB welcomed much enthusiasm from booth visitors.
Along with a full product showcase, GMB created a complete visitor experience to promote visitor engagement through various activities they offered on their custom booth iPad application, social media, 3D product features, as well as their mobile catalog application.
"We wanted to do something different this year and really get our visitors involved. Instead of just having a product showcase, we wanted to engage our audience and give them a full experience through interactive digital content,” says Rodrigo Ajates, GMB’s Marketing & Sales Manager. “Many visitors expressed having a positive experience at the booth and look forward to next year.”
GMB’s next trade show appearance will take place at AAPEX in November at the Sands Expo Center in Las Vegas.
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