Weaver Brake & Tire’s Digital Growth Story For nearly 60 years, Weaver Brake & Tire has earned Marietta, Georgia’s trust one honest repair at a time. When it was time to modernize, they turned to Net Driven for a website redesign and sharper digital strategy—driving 8x organic reach growth and far more efficient ad spend. In Marietta, Georgia, Weaver Brake & Tire has been earning their community’s trust since 1965, one honest repair and one straight answer at a time. They have spent decades diligently protecting that reputation, building a team where technicians and managers routinely stay for ten-plus years and where it’s not unusual to see the grandchildren of original customers pulling into the bay. When it came to modernizing its digital presence, Weaver Brake & Tire turned to Net Driven. After talking through their goals with their account manager, Matt Christofferson, the path forward became clear: it was time for a full website redesign. Rather than handing over a single template and calling it done, the Net Driven team presented several design directions and a more feature-rich package than their old site offered, working closely with Weaver at every step to make sure the finished product reflected the shop. “We love our new website and the additional features that enhance our customers’ experience.” – Weaver Brake & Tire That same care carried over to the social side, where the numbers tell their own story. Weaver’s Facebook following, which had been flat and even shrinking slightly, has settled into a steady, engaged base holding firm month after month rather than spiking and fading. Organic reach has grown right alongside it: monthly page impressions have climbed from under 2,000 to a peak of nearly 17,000 unique views, a sign that the audience isn’t just present, it’s paying attention. What Weaver seems to value most though, isn’t any single metric, it’s visibility into all of them. “The quarterly website and social media performance reviews also keep us informed about customer engagement, website performance, and other valuable analytics, helping us make informed decisions for our business,” the team noted. That rhythm of regular check-ins has turned what could’ve been a black box of marketing spend into something the Weaver team understands and can act on. None of this is a story about a business reinventing itself. It’s a story about a business that already knew exactly who it was, finding a digital presence that finally matches it, with a partner in the background making sure the tools kept pace with the trust Weaver had already earned. “We highly recommend Net Driven to any business looking for a professional, knowledgeable, and responsive digital marketing partner.” – Weaver Brake & Tire Sign Up To Learn More Join our newsletter to stay informed about our solutions and get the latest updates on trends shaping the tire and service industry. Email(Required) Subscribe Δ