Introducing ADAS Insider: A Special Supplement Aimed at Closing Industry Knowledge Gaps

A new survey of 344 shop owners, managers, and technicians reveals where the gaps are—and the experts weigh in on how to close them.

Key Highlights

  • Most vehicles since 2016 now require ADAS calibration, making it an essential service for auto repair shops.

  • Many shops lack a systematic process for vehicle intake and customer communication regarding ADAS services.

  • Legal and liability risks are significant; shops need proper documentation and legal awareness to protect themselves.

  • Ongoing technician training and education are vital for maintaining quality and staying competitive in ADAS calibration.

  • Understanding the return on investment helps shops decide whether to bring ADAS calibration in-house or outsource.

Introducing ADAS Insider, a special supplement issue sponsored by Hunter Engineering and Autel, highlighting a need for shop owners to understand advanced driver assistance systems from a customer service, legal, business, and practical standpoint.

The need to provide ADAS calibration services is becoming unavoidable for any auto repair shop. After several years of industry focus on EV readiness, demand for EV service has cooled while ADAS has moved to the forefront: nearly every vehicle built since 2016 comes equipped with ADAS. It requires calibration, meaning these vehicles now show up in shop bays far more often than EVs ever did.

To identify the knowledge gaps within the auto repair industry, EndeavorB2B launched the ADAS Knowledge and Capabilities Survey during the winter, polling 344 shop owners, managers, and technicians across repair shops and tire dealerships. The results pointed to widespread uncertainty: 61% of respondents said their shops have no systematic process to identify which vehicles need calibration at intake, nearly half lack a business plan for expanding into ADAS services, and only a small fraction feel their shop has a clear strategy for explaining ADAS-related price increases to customers.

This supplemental issue features insight from industry experts who have deep experience in ADAS repair and a firm understanding of what shops need to be successful.

  • Tom Palermo of Preferred Automotive Specialists discusses building an ADAS strategy from the ground up
  • Automotive attorney William Ferreira talks about the liability risks shops face and how to stay on the right side of the law when calibrating vehicles
  • Dynamic Automotive COO Paul Foster discusses the documentation practices that protect shops from legal and customer disputes
  • Bosch Auto Service's Vahid Salalati talks about closing the customer education gap
  • ASE's Matt Shepanek and ADAS Network co-founder Andy Tirado point shop owners toward where technicians can turn for ongoing training.
  • L1 Automotive's Keith Perkins digs into the numbers behind the return on investment and breaks down what it actually costs—and pays—to bring ADAS calibrations in-house.

Click the button below to read the digital magazine and the articles.

About the Author

Chris Jones

Editorial Director

Chris Jones is group editorial director for the Vehicle Service & Repair Group at EndeavorB2B.

A multiple-award-winning editor and journalist, and a certified project manager, he provides editorial leadership for the auto care industry's most trusted automotive repair publications—Ratchet+Wrench, Modern Tire Dealer, National Oil & Lube News, FenderBender, ABRN, Professional Distributor, PTEN, Motor Age, and Aftermarket Business World.

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