Exhibiting at PAACE Automechanika Mexico – set for July 10-12 in Mexico City – is an opportunity for North American manufacturers to show the Mexican and Latin American markets the benefits of working with a full service manufacturer.
Top among the reasons to participate is the opportunity to contact record number of customers from Mexico, Central and South America. PAACE organizers are working with the U.S. Commercial Service and Department of Commerce to bring in buying delegations from Central and South American countries. To date, delegations from Peru, the Dominican Republic and Argentina have committed and many others are expected to engage.
The outreach to Central and South American attendees is in addition to the huge marketing effort to attract attendees in the Mexican marketplace. PAACE participants from Mexico will include key decision makers at distributors, wholesalers, fleet management companies, collision repair shops and light commercial vehicle facilities. In response to exhibitors’ and sponsoring associations’ concerns, the number of low cost country-based exhibitors has been capped.
PAACE Automechanika show management recently provided an educational Webinar on the Mexican market and the benefits of participating in PAACE – a link to the Webinar will be available soon for all AASA members at the association’s Web site.
PAACE is slated for Wednesday, July 10, through Friday, July 12, at the Centro Banamex, Mexico City, Mexico. Event details, including exhibitor registration, is available at www.PAACEAutomechanika.com.
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