Toyota to Present Accessories Strategy at SEMA Show Luncheon and Keynote Address

Brian Smith, Toyota corporate marketing manager, will deliver his presentation "Marketing for Personalization" at the 2007 SEMA Show Luncheon and Keynote Address Monday, October 29, at 12 p.m. in the Las Vegas Hilton, Ballrooms A and B.

Jan. 1, 2020

(October 29, 2007) Brian Smith, Toyota corporate marketing manager, will deliver his presentation "Marketing for Personalization" at the 2007 SEMA Show Luncheon and Keynote Address Monday, October 29, at 12 p.m. in the Las Vegas Hilton, Ballrooms A and B. A 20-minute PowerPoint and Q&A session will include specialty-equipment marketing support for both Scion and the Tundra.

Also up for discussion will be the importance of vehicle personalization and the specialty-equipment industry to the Toyota brand.

Toyota Motor Sales Inc. has been named the official Vehicle Manufacturer of the 2007 SEMA Show and has partnered with SEMA on several programs and initiatives at the annual event.