Shell to host 37th annual Shell Rotella SuperRigs

July 23, 2019
The competition will be held at Trail’s Travel Center in Albert Lea, Minn. July 25-27.

The 37th annual Shell Rotella SuperRigs will be held at Trail’s Travel Center in Albert Lea, Minnesota, from July 25-27. Contestants and attendees will be able to see the hardest working trucks in the industry and enjoy all the amenities on site throughout the three-day event. There is no fee to enter a truck in SuperRigs and the weekend is designed to be fun for the whole family. Trail’s Travel Center is located at the intersection of I-35 and I-90.

“Each year, truckers and their families bring some of the best-looking trucks from the U.S. and Canada to Shell Rotella SuperRigs for an exciting three-day event which highlights the trucking industry,” said Megan Pino, global brand manager, Shell Rotella. “The trucks showcase the hard work that drivers do every day and demonstrates their pride in the trucking industry.”

The Shell Rotella SuperRigs competition a truck beauty contest for actively working trucks. Hard working owner/operator truckers from across the U.S. and Canada compete annually for more than $25,000 in cash and prizes. Twelve drivers will be selected to have their trucks featured in the annual 2020 Shell Rotella SuperRigs calendar.

Shell Rotella SuperRigs highlights include:

  • Truck convoy: SuperRigs drivers will travel in convoy from Trail’s Travel Center to downtown Albert Lea to attend Thursdays on Fountain. The local community is invited attend the concert and to see the trucks and meet the drivers.
  • Casi Joy concert: County music artist Casi Joy will perform at Trail’s Travel Center on Friday night at 8:45p.m.
  • Lights contest and fireworks: The annual truck lights contest and fireworks show will also be held on Friday night.
  • 3 days of music: There will be a DJ providing music each day throughout the weekend.

Trucks entered in the Shell Rotella SuperRigs truck competition will be judged by experienced industry professionals who work for major trucking publications or broadcast companies. Judges score the rigs on exterior appearance, design, detail/finish, originality, and workmanship. In total, 24 working trucks receive awards for categories such as Best of Show, Tractor, Tractor/Trailer Combination, and Classic.

Judging will take place between 7:30a.m. and 5p.m. on Thursday, July 25 and Friday, July 26, and between 7:30a.m. and 11:30a.m. on Saturday, July 27. Judging takes about 20 minutes and contestants do not need to be present to win.

For updates on the Shell Rotella SuperRigs competition, visit rotella.com/superrigs. Be sure to follow Shell Rotella on Facebook, Twitter, and Instagram for additional updates and photos from the competition. Join the conversation using the hashtag #SuperRigs.

Sponsored Recommendations

Access Carside OEM Repair Data with MOTOR TruSpeed

Now available on all Autel MaxiSYS Ultra Series tools, MOTOR TruSpeed Repair delivers expanded OEM service and repair data within days of being published by

ADAS Case Study: From 10 Calibrations a Month to Over 10 A Day

Originally published by Vehicle Service Pros, March 26, 2024

Ask The Expert: The Basics & Benefits of Bringing ADAS Calibrations In-house

Originally published by Vehicle Service Pros, March 26, 2024

Simplifying the ADAS Opportunity

Originally published by Body Shop Business, February 12, 2024

Voice Your Opinion!

To join the conversation, and become an exclusive member of Vehicle Service Pros, create an account today!