“Delphi is more than just a manufacturer of auto parts,” says Dan Rader, Vice President of Product and Category Management for the Aftermarket Auto Parts Alliance. “They’re a technology company, and likewise they consistently provide us with complete and robust data to help us get the products they manufacture into the hands of the customer. I’m elated that Delphi is being recognized for all their efforts.”
The 2018 Receiver’s Choice Award exclusively honors organizations who specialize in accuracy and completeness of content management.
From the Alliance, Jerry Carnline, Director of Data Services, and Doug Wiggin, Director of eCommerce Solutions, presented the award. “Delphi is a leader in content management and is increasing the standards of customer service for our technicians,” acknowledged Carnline and Wiggin.
The ACPN helped to create the data principles of Aftermarket Catalog Exchange Standards (ACES) and Product Information Exchange Standard (PIES). Through these efforts auto care catalog manager members are able to sell more product, reduce costs, and increase efficiency through catalogs.
