Mitchell 1 will hold this year’s second Shop Management System Training Workshop July 19 through 21 in St. Louis at the Hilton St. Louis at the Ballpark.

The training workshop is designed for those who have previously established competence using their shop management software and now want to learn more advanced capabilities, better methods and shortcuts. This two day session will guide users through all levels of functionality in the Mitchell 1 Manager and ManagerPlus system. Instructors will explore program setup values, inventory, reporting, best practices and advanced transactions as well as integration with aftermarketcataloging. Attendees will also learn about the new Mitchell 1 SocialCRM™ customer retention and new customer acquisition service during a relaxed evening reception.

The workshop will be led by John Dwulet, senior product manager for Mitchell 1’s management software solutions, and Tim McDonnell, national training manager, who have over 30 years of combined Manager and ManagerPlus training experience. Mitchell 1 support personnel will also be on hand. Attendees can expect lively discussions on how to use the management system to energize their business, increase profits and boost productivity.

“This advanced training workshop turns existing shop management system customers into power-users who get the most out of their software and business,” says Dwulet. “The sessions will uncover strategies allowing attendees to compete successfullyagainst dealerships; maximizing their maintenance and repair opportunities and further the relationship with the customer. Each time we conduct a workshop we repeatedly hear similar comments, such as ‘the workshop opened my eyes to new ways of doing things that have really helped me in my business.’ No matter how long you have had the software, you learn there are better and more efficient methods to operate the day-to-day business.”

PLEASE NOTE: The workshop will explore both of Mitchell 1’s popular shop management solutions, including Manager 5.9 and Manager SE (version 6.4). Users of both product platforms will benefit from this training experience.

Attendees can earn 30 AMI credits toward the Accredited Automotive Manager (AAM) designation by completing the workshop. At the end of each workshop, AMI Course Completion forms will be handed out to those attendees who wish to pursue AMI credits.

Attendees will be welcomed by a cocktail reception on Thursday, July 19 from 6:00 - 8:00 p.m. Workshop sessions run from 8:00 a.m. - 5:00 p.m., on Friday, July 20 and Saturday, July 21. The registration fee is $200 per attendee, plus applicable tax, and covers seminars, breakfast, lunch and refreshments each day. Participants are responsible for transportation to St. Louis and hotel accommodations. Attendees may reserve rooms at the Hilton St. Louis at the Ballpark and receive Mitchell 1’s special hotel rate by mentioning Mitchell 1/ShopKey Manager Training when making the reservation by calling 1-877-845-7354.

For more information or to register for Mitchell 1’s Management System Training Workshop, visit www.buymitchell1.com. Registration must be completed by Friday, July 6.

For more information on Mitchell 1 products and services, visit the company’s website at www.mitchell1.com.