Luber-finer keeps customers informed

Oct. 7, 2011
Through a variety of communication channels

Luber-finer, a leading brand from Champion Laboratories, Inc., is pleased to announce that it has developed a wide array of communication channels to keep its customers informed about any new product offerings and changes made to its lines of automotive, heavy-duty, and on- and off-highway filtration products.

As a leader in customer communications on a global level, Luber-finer utilizes some of the newest digital communications platforms to deliver the most up-to-date product information available. Customers receive the latest in new product announcements, product summary hot buttons on all global websites, the ShowMeTheParts Knowledge Center and the new ShowMeTheParts online parts lookup tool.

Located at www.luberfiner.com, the Luber-finer website is designed to provide visitors with a customer-friendly, ease-of-use experience and a wealth of valuable information concerning the Luber-finer products. All new filter models are posted on the Luber-finer Home page under the New Products banner. Also accessible from the website are Luber-finer’s Facebookand Twitter channels. These channels have been created to provide visitors with fast and easy information about Luber-finer products and upcoming events. ShowMeTheParts.com, the leading online aftermarket parts catalogs, serves as a one-stop resource to help global customers and distributors discover and learn more about Luber-finer products (located at www.showmetheparts.com/luberfiner).

In addition, the new ShowMeTheParts online parts lookup tool is now available on smartphone and other mobile devices to provide customers one-click access to filter product searches and cross-reference information (located at www.showmetheparts.com/luberfinermobile).

For more information on Luber-finer, please visit www.luberfiner.com.

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