Innovation Award Profile: Tub O’ Towels Heavy Duty Dual Texture Cleaning Wipes

Q: What makes this product innovative?

A: We've had the original Tub O’ Towels Heavy Duty Cleaning Wipes on the market for over 30 years now, and the solution in Tub O’ Towels itself is quite innovative. It can remove oil, grease, permanent marker, and really any hard-to-clean mess. For this new product, we took the powerful cleaning solution from our original heavy duty cleaning wipes and added a wipe with one rough side and one smooth side.

By doing this, though, we wanted to make sure the rough side wasn't too rough because this product is also used as a hand cleaner. We didn't want customers to feel like they're rubbing their hands with sandpaper. We take great pride in having a versatile product that can be used not only on hands, but also on surfaces. These wipes are strong enough to remove tar and adhesives, yet gentle enough to be used on hands since they have lanolin, aloe vera, and vitamin E that act as hand conditioners.

Q: What was the inspiration behind creating this product?  

A: It was 100 percent our customers. We read product reviews all the time and listen to customer feedback to find out how to make the next best thing when it comes to Tub O’ Towels. For years, they asked us for what they call a “scrubbing wipe.” Our original heavy duty cleaning wipes work really, really well without an abrasive component; however, some customers specifically like to have that extra, kind of gritty texture on a wipe for deeper cleaning. 

Q: How will this product improve the lives of technicians and shop owners? 

A: All of our products at FedPro are designed to save time and money. Our products might have more of a premium price tag; however, when you look at the time saved and the amount of use that you can get out of one of our products, you're actually saving time and money. This product is no different. These dual-texture cleaning wipes prevent a technician from having to interrupt the workflow to go clean their hands to greet a customer or answer a phone call. They can just grab a wipe, clean up quickly, and keep things going.

Q: What has been the feedback from technicians who’ve purchased this tool?

A: It’s been very positive. I think they’re happy that we listened and responded with this product. When you take a step back, listen to your customers, and take their feedback into account, it's really the best market research that you can do. We're not a company that puts out a ton of new products. We’re really selective with the products that we develop and put out in the market.

Q: Anything else our readers should know?

A: Another new, innovative product is coming out this year. I can't really share what that is quite yet, but it will be at a major automotive retailer within the next few months. We've ventured into the appearance aisle there, so that's really exciting!