Bosch Automotive Workshop Services LLC (Bosch Auto Service) announced the grand opening of its first workshop franchisee in Salinas, California, on May 20, 2024. The shop, now named Bosch Auto Service Salinas, maintained its team of technicians and specialists and offers complete auto repair services.
Bosch Auto Service Salinas was previously known as Dick Adams Automotive, and owner Jim Adams is the first person to join the Bosch Auto Service Franchise. The shop served the Salinas community for nearly 50 years before the rebrand, which brought with it far more than just a new name. The shop received several upgrades, including a full interior and exterior update to reflect the Bosch Auto Service brand, a new vehicle alignment machine, and a new ADAS machine for calibration and servicing. The shop also now has full access to other Bosch resources, such as training, business solutions, and equipment.
"We’re proud to have furthered our commitment to the local community through the opening of Bosch Auto Service Salinas," said Jim Adams, owner of Bosch Auto Service Salinas. "Our staff and technician team remain unchanged, allowing us to continue to serve our customers with the same level of customer service and quality that’s expected. We’re happy to offer an advanced customer experience with access to state-of-the-art emerging technologies, and a new online scheduling tool to aid in customer convenience."
