Brian Hunnicutt

ATI Executive Coach

Brian Hunnicutt, CEC, PFP, has been in the automotive industry since 1978 and is an executive coach for the Automotive Training Institute (ATI). Often called in as a troubleshooter, Hunnicutt is an innovative thinker with a history of reviving failing stores, consistently breaking sales records and exceeding expectations. He helps auto shop owners effectively apply successful, practical methods and systems, rather than theoretical techniques. ATI’s 34 full-time, certified coaches have helped ATI’s members earn over $2.5 billion in return on their coaching investment since ATI was founded.