Sales Tip: Addressing business challenges

June 22, 2016
One of Nathen Arnold's main challenges as an independent distributor is covering his whole area as a representative of the GearWrench Street Team.

Nathen Arnold says that one of his main challenges as an independent distributor is covering his whole area as a representative of the GearWrench Street Team.

“Being one man going to these places, I’m the only GearWrench truck in this metroplex. You have every other flag looking at you. You’re the one-man band. It’s not easy,” says Arnold.

“Trying to help as many people as you can, and realizing it’s impossible to service everybody, it’s tough.”

Arnold stresses the importance of remaining flexible to changes in how customers educate themselves on tools and equipment, and how they purchase products.

Being a GearWrench Street Team liaison, running an ecommerce site and still maintaining an extensive 550-mile weekly route means Arnold continues to put in 12-hour days for the success of his business.

Arnold says he is constantly tweaking his route. “I’m always trying to be more efficient and smarter.”

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