Bosch announces October charitable contributions through Giving Track program

Nov. 8, 2016

2 min read

The Bosch Automotive Aftermarket NA Giving Track charitable contribution program donated $3,000 to sponsored teams’ specified charities in the month of October, continuing to extend support of these teams off the track. Through Giving Track, Bosch pledges $1,000 to a team-specified charity each time one of its sponsored drivers claim a 2016 NASCAR® Sprint Cup Series™ victory.

Contributions in October were secured by drivers from Hendrick Motorsports and Team Penske. These drivers have earned a total of $4,000 and $3,000 respectively, in Bosch donations to date this season.

Jimmie Johnson took his spot in victory lane twice in October, first on the 9th at the Bank of America 500 and again on the 30th at the Goody's Fast Relief 500. With these victories, Johnson advances to the Championship 4 Round in the Chase for the NASCAR Sprint Cup, while also securing $2,000 for Together We Feed, an organization whose mission is to empower communities to lift up children living in poverty to ultimately help them reach their full potential.
On October 23, Joey Logano’s win at Talladega earned another $1,000 contribution to The Joey Logano Foundation, which aims to inspire and assemble the NASCAR community to assist those who are in need of a second chance due to natural or human disaster.

“The excitement we feel when one of our Bosch-sponsored drivers advances in the Chase, is only matched by the excitement we feel as an organization knowing that with each victory, the Giving Track program continues to pay dividends,” said Tony Pauly, director of advertising and brand management for Robert Bosch LLC, Automotive Aftermarket North America. “To this day, we are rooted in the principles of social responsibility instilled by our founder; and through the Giving Track program, our valued motorsport partners become the beneficiaries. Together We Feed and The Joey Logano Foundation are both amazing charities and we are honored to make these contributions.”

Bosch involvement in motorsports dates back to the early 1900’s, and it has been equipping NASCAR teams with parts and technical advice since 1991. In 2012, when the NASCAR Sprint Cup Series made the move from carbureted engines to more efficient fuel injected engines, Bosch became the sport’s exclusive oxygen sensor supplier. Beginning in 2016, Bosch has expanded its agreement with NASCAR to include fuel injectors and fuel pumps.