TRICO launches new website for Mexico
Trico Products Corporation launched a new website specifically designed to provide customers in Mexico with comprehensive details on all available TRICO® wiper blade products.
The new tricoproducts.com.mx offers Spanish and English language options and categorizes separate sections of information for drivers, trade professionals and original equipment manufacturers. Each wiper blade line can be searched by vehicle model or wiper arm type, and an online catalog provides applications listings for passenger cars, trucks and buses. Installation videos for all TRICO wiper blade lines can be found through a site search or by scanning the QR codes on the wiper blade packages.
“As our global footprint continues to grow, we want to focus on the specific needs of each region to ensure we provide relevant product information,” said James Croston, director of marketing at Trico Products Corporation. “We built this new website to create a tailored, online resource for Mexico that offers valuable content in a way that’s organized and easy to navigate.”
The TRICO Edge and TRICO Steel wiper blade lines are exclusive to customers in Mexico. TRICO Edge is engineered with a memory curve steel beam for superior all-weather performance, the company said. Available in lengths from 15 to 28 inches, TRICO Edge is equipped with the SWIFT® easy-connect system for quick installation. TRICO Steel is designed with an aerodynamic steel frame for optimized strength and durability. Available in lengths from 11 to 28 inches, TRICO Steel offers a precision-cut rubber edge for a clean wipe.
For more information on TRICO product lines, call 800-388-7426, or visit tricoproducts.com.
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