Gabriel sales event kicks off

Gabriel is offering consumers a mail-in rebate for up to $125 when they purchase four to eight qualifying Gabriel-branded ride control products.
Gabriel®   (Ride Control, LLC) announced its national “Legendary Sales Event” offering consumers a mail-in rebate for up to $125.00 when they purchase four to eight qualifying Gabriel®  branded ride control products between Sept. 1 and Oct. 31, 2012.  The Gabriel “Legendary Sales Event” also offers consumers the opportunity to win a trip for two to the Legendary Race in Daytona Beach in February, 2013.

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Consumers are eligible for a sliding-scale rebate when they purchase a combination of any four to eight qualifying ReadyMount™, Ultra™, MaxControl™, or Strut Mount™ products between September 1 and October 31, 2012. Plus, when they submit a valid rebate claim, they will automatically be entered for a chance to win one of two trips for two to the Legendary Race in Daytona Beach in February, 2013. With Gabriel’s “Legendary Sales Event”, the more consumers spend, the more they save. If consumers:

·  Spend over $100, they receive a $20 rebate

·  Spend over $200, they receive a $40rebate

·  Spend over $300, they receive a $75rebate

·  Spend over $400, they receive a $100 rebate

·  Spend over $500, they receive a $125 rebate**

**Up to a maximum rebate of $125.

“Since consumers can purchase up to eight qualifying items, Gabriel’s ‘Legendary Sales Event’ makes it even easier to increase their rebate level,” says Michael Lipski, vice president of sales and marketing, Ride Control, LLC. “Plus, the chance to win one of two trips to the legendary race in Daytona in February, 2013 is an added consumer incentive sure to help installers sell the ride control job.”

Every day, thousands of motorists ride on shocks and struts that have too much wear and tear to do their job effectively.  In emergency maneuvers, these worn shocks can lengthen braking distances, and affect handling and stability; compromising the safety of the vehicle and its passengers. Shocks and struts also have a direct relationship on the longevity of tires, steering and suspension components.

Gabriel® has developed a “Legendary Sales Event” kit for participating shops that includes a poster, dangler and rebate pad. To receive a kit, call 1-800-251-5932. Details of the sales event qualifying products, rules and rebate forms are available at www.Gabriel.com.

About Ride Control, LLC

Ride Control, LLC operates in both the aftermarket and original equipment manufacturer (commercial, industrial and recreational vehicle) segments under the Gabriel® (U.S. and Canada) and GRC® (Mexico) brand names. The company originated the world’s first automotive shock absorber, “The Snubber,” in 1907, and continues today to be a leader in the design, engineering, development and production of shock absorbers in North America.  Ride Control, LLC generates more than $210 million in sales and has more than 1,400 employees in the U.S., Canada and Mexico. The company maintains engineering, design, manufacturing, warehouse, sales and management offices throughout North America including Troy, Michigan; Chickasha, Oklahoma; Brentwood, Tennessee; and Queretaro, Mexico.  For additional information, please visit Error! Hyperlink reference not valid..

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