Like this article? Sign up for our enews blasts here.

ADVICS North America, Inc. opened its doors in 2002 and established an

Engineering Technical Center in Plymouth, Michigan. Over the years, ADVICS NA has expanded to include three manufacturing plants and employs over 1,200 people in the USA.

ADVICS designs and manufactures brake components and systems for most of the major automakers. Their systems are used in many of the top selling vehicles in North America.

ADVICS is dedicated to continuously improving the engineering and performance of every product they sell. For this dedication, ADVICS is recognized as a leader in the evolution of quality and safety.

After establishing their reputation with brake system components in the Original Equipment vehicle market in North America, ADVICS NA decided to penetrate the Aftermarket.

Aftermarket products were initially offered under the Sumitomo friction and AISIN brake hydraulic brands. However, over the past 7 years, these brands evolved into the ADVICS brand; highlighting the origin of the engineering expertise.

“ADVICS is growing rapidly around the globe. ADVICS North America, Inc. will be an important part of supporting the region with its technical and manufacturing capability,” says Takahiro Goshima, President and CEO of ADVICS North America. “We continue to develop our capabilities to meet our customers’ requirements. Since our founding, we have added new equipment and enhanced our skills. However, we must continue to improve.”

ADVICS North America, Inc. is a wholly owned subsidiary of ADVICS Co. LTD. ADVICS is a leader in brake systems research and development. ADVICS Co. LTD has sales of over $4 billion, locations in 8 countries and employees 5,000 globally.