Exclusive Consumer Outlook Survey Results To Be Reported At AAPEX Seminar

Results of the 2008 Aftermarket Consumer Outlook Survey by the NPD Group to gauge consumer buying patterns and behaviors will be presented for the first time during an Automotive Aftermarket Products Expo (AAPEX) seminar, Wednesday, Oct. 31. AAPEX wi
Results of the 2008 Aftermarket Consumer Outlook Survey by the NPD Group to gauge consumer buying patterns and behaviors will be presented for the first time during an Automotive Aftermarket Products Expo (AAPEX) seminar, Wednesday, Oct. 31. AAPEX will be held Tuesday, Oct. 30 through Thursday, Nov. 1, at the Sands Expo Center in Las Vegas, Nevada.

David Portalatin, NPD's director of industry analysis, will review the findings that indicate whether American motorists will buy new cars, repair and maintain old ones, or choose to alter their lifestyle behaviors that result in modified spending patterns. The trends and economic factors influencing their decisions, as well as how consumers feel about the state of the aftermarket, will also be presented.

Portalatin will interpret the findings in light of NPD's wealth of aftermarket research to give an early projection of what to expect in 2008. "In 2008, millions of American motorists will make everyday decisions that affect your bottom line. If we can understand how and why those decisions are being made, we can then align our business strategies to position ourselves for the best possible success," said Portalatin.

The 2008 Aftermarket Outlook seminar will be held from 10-11 a.m. in room 304 of the Sands Expo Center. There is no cost to attend but registration is required and can be done on the AAPEX Web site, www.aapexshow.com.

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