Would you complete a $2 rebate for a customer? Just imagine the impact on your customers if you took the time to complete rebates even that small for them. Word could spread of your willingness to watch out for their wallets.
Ray Wells, owner of Wells Automotive in Glen Burnie, Md., completes all rebates for his customers, even those small ones.
“Many customers say they can’t believe I took the time to submit a $2 rebate for them. It might only be a $2 rebate, but the $10 Bounce Back coupons make it worth the time,” he explains.
Wells shares his experiences with customer service in one of three new videos you have access to for free from Parts Plus Car Care Centers. He, along with Bill Baxter, owner of ProTech Autocare in Cincinnati, Ohio, and Bill Hill, owner of Mighty Auto Pro in Medina, Ohio, describe a variety of benefits they enjoy and share with staff and customers as part of being a Parts Plus Car Care Center. They talk about the perks of a national franchise with the benefits of a hometown shop and how they have it both ways by utilizing warranties, reimbursements and rebates.
The three short videos are offered for free and set up so you can choose the topic you’d like to hear about:
• Rebates
• Warranties
• Reimbursements
Click here to watch and learn how shops take advantage of reimbursements for car rentals and ASE exams, or how warranties cover customers automatically.
