Video: Selling the invisible service

The cars of tomorrow are coming, but what about the cars we must diagnose today? The technological advancements on the road today can turn a simple repair into a diagnostic nightmare. Getting paid for your diagnostic time is critical to the profitability of your shop. Learn how to build a profitable diagnostic pricing strategy tailor-made for your shop and demographics. You will learn how top service advisors present and close the sale. We will help you learn how to overcome the top three sales objections customers are going to give you when charging properly for diagnostic services.