Selling two tools is better than selling one; and much better than selling none.

Feb. 16, 2011
February 16, 2011: MDN Weekly Sales Tip

Mobile Jobber math tells us that two yes’s are better than one -- and much better than NO!

If you show a customer a single new tool, they have a choice between buying it or not: Yes or No.

If you show a customer two tools and ask the closing question “Would you like me to put both these cool tools on your account?” The odds are that the customer will at least buy one, and hopefully both.

Most importantly, the odds are they will not say "No" to both. If you close just 25 percent of your "two-tool" pitches, just think of the revenue and profit increase for you and your family.

Have a sales strategy or helpful hint you'd like to share? Send your "30-second sales seminar" to [email protected], and see your suggestion featured here!

Sponsored Recommendations

Tesla service, repair, and diagnostics

Keep update-to-date on how to maintain your customer's Tesla vehicles.

Tool Review: Ascot Supply 3/4" Drive 600 ft-lbs Split Beam Torque Wrench, No. 168-00600

Reviewed by Eric Moore, manager at DeMary Truck in Columbus, Ohio.

Diagnosing an engine misfire

Recognizing a misfire is the easy part; the challenge is determining its cause.

The ‘Iron Giant’

This technician spent two and half years putting together his ‘giant’ of a toolbox setup.

Voice Your Opinion!

To join the conversation, and become an exclusive member of Vehicle Service Pros, create an account today!