Sales Tip: Look out for your customers, not just your bottom line

Before independent distributor Hal Holbert owned his current truck, it used to belong to another distributor. Though the independent has left much of the customizations the same, such as the custom oak shelving, he’s also added his own unique touches to the truck -- the biggest addition being the snack station he installed. The station is filled with different kinds of beef jerky, snack cakes, energy drinks, sodas, water, and more.

“I go to a lot of shops that [it] takes 30 minutes for [the technicians] to go out and get something to drink or eat,” Holbert explains, “so I have snacks when they want one. I don’t make a lot of money on it, but I do it for convenience. I try to take care of [my customers] really well.”