If something's not selling, maybe it's time to rethink the way you've got your stock set up. By shifting all new products to the front, or discounting the slow moving one, you'll most likely catch your customer's eye and get those tools out the door.
Photo from Adobe by Dizain
For all new items, independent tool dealer Chris Lamberson has a special shelf up front near his desk to prominently display them as well as hot selling items and a few snack items to catch customers’ eyes when checking out.
As far as rotation goes, the tool dealer likes to rearrange his stock every three to four months. If something is not selling, he’ll discount it and move it. Although he notes most of what he sells are “fast movers.”
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