Cornwell Quality Tools dealer Jonathan Borth worked as a Mercedes-Benz technician for nine years, so he’s able to use his knowledge and experience to help make the sale since he’s used many of these tools himself.
“If I sell something I’ve never used or sold before, I ask how it works or why [the customer] wants this particular tool,” Borth says. “This helps build my knowledge for the products available, and [allows me] to better serve future customers.”