Sales Tip: Analyze every presentation

May 5, 2021
It’s important to truly and honestly analyze every presentation, good or bad. Ask yourself what went well, and then ask yourself what didn't go so well.

It’s important to truly and honestly analyze every presentation, good or bad. Ask yourself: What went well in your presentation? The opening? The demo? Objection handling? The close?

Then ask yourself what didn’t go so well. Be honest now. Did the prospect take you seriously? Did you hold their attention? Did you “trial close” to take their temperature as you went along? Did you answer their questions/objections and get their buy-in to your answers? Did you ask your closing questions logically and solidly? Did you take “no” for an answer too easily?

If you didn’t get the order today what is your plan to close it later and what approach will you use? Always think about what you can do to improve the things that didn’t go so well.

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