Sales Tip: Try using the "get on the bandwagon" closing approach

    March 12, 2020
    There are many ways to close a sale; here is one way to sway the customer.

    The “get on the bandwagon” close will work with a prospect who you know is easily swayed by the opinion of others.

    “All the technicians over at XYZ Repair are using this tool, I think you will like it too.” “I’m sure you’re tired of borrowing this tool from you co-workers. Would you like one of your own?”

    About the Author

    Alan Sipe | President, Toolbox Sales and Consulting

    Alan W. Sipe has spent the last 42 years in the basic hand tool industry including positions as President of KNIPEX Tools North America, Sr. VP Sales and Marketing at Klein Tools, Manager Special Markets at Stanley Tools and sales management at toolbox manufacturer Waterloo Industries. Currently Sipe is the owner of Toolbox Sales and Consulting specializing in sales strategy, structure, development and training. Sipe can be reached at [email protected] or 847-910-1063. Connect with Sipe on LinkedIn.

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