Continental introduces belt product display kit for North American market

Oct. 23, 2015
Continental has introduced its new Elite branded Belt Product Display Kit for the North American market.
Continental, a leading worldwide manufacturer of automotive and heavy-duty aftermarket products for a variety of applications, has introduced its new Elite branded Belt Product Display Kit for the North American market.

“This product briefcase is for anyone who sells Continental Elite automotive or heavy-duty belts,” said Tom Lee, Continental’s marketing manager for its North American aftermarket business. “The tool kit contains our expanded portfolio of belt products, and enables our sales associates, warehouse distributors, jobbers, professional repair technicians, and consumers the opportunity to get hands-on experience of Continental Elite products.  They can touch and feel the physical properties of our belt lines.”

·   Contains examples of expanded portfolio of Continental Elite belt products

·   Tool kit designed for WDs, jobbers, professional repair technicians, consumer

·   Includes both automotive and heavy duty belts

·   Hands-on tool kit on display at AAPEX 2015 “New Product Showcase”

The briefcase-sized kit contains 16 12-inch-sized belt samples representing the automotive, industrial, outdoor power equipment, sport and heavy-duty truck markets.  The kit features the company’s premium Elite brand of aftermarket products, including its Poly-V belt with Quiet Channel Technology, timing belt with OE Solutions Technology, and truck belt with Torque Team Technology.

The samples can be removed from the case making it easier to view the belt profile on one side and the lay-line – including the Elite brand and part number, metric number and date code – on the other side.

Included in the lightweight (15 lbs.) kit is a sell sheet outlining the features and benefits of each belt sample. The briefcase also is designed to serve as a distinctive counter display.  It is available to WDs through business growth funds (co-op) and supports domestic, import, heavy-duty and industrial applications.  For additional information go to

Continental develops intelligent technologies for transporting people and their goods. As a reliable partner, the international automotive supplier, tire manufacturer, and industrial partner provide sustainable, safe, comfortable, individual, and affordable solutions. In 2014, the corporation generated sales of approximately €34.5 billion with its five divisions, Chassis & Safety, Interior, Powertrain, Tire, and ContiTech. Continental currently employs more than 205,000 people in 53 countries.

The ContiTech division is one of the world's leading suppliers of technical elastomer products and is a specialist in plastics technology. It develops and produces functional parts, components, and systems for machine and plant engineering, mining, the automotive industry, and other important industries. Together with U.S. company Veyance Technologies Inc., which was acquired at the beginning of 2015, ContiTech generated sales of approximately €5.4 billion (pro forma basis) in 2014 and currently employs approximately 43,000 people in 43 countries worldwide.

Sponsored Recommendations

IA900WA Single System & Workflow: Wheel Alignment & ADAS Calibration

Sign in. Your browser can't play this video.. Learn more. 0:00 / 39:04. IA900WA Single System & Workflow: Wheel Alignment & ADAS Calibration | Autel. 50.6…

Voice Your Opinion!

To join the conversation, and become an exclusive member of Vehicle Service Pros, create an account today!