Aftermarket Auto Parts Alliance names East Penn winner of Receiver’s Choice Award

May 4, 2017

The Aftermarket Auto Parts Alliance presented East Penn with the 2017 Receiver’s Choice Award at the Auto Care Association’s Automotive Content Professionals Network Knowledge Exchange Conference.

The Aftermarket Auto Parts Alliance presented East Penn with the 2017 Receiver’s Choice Award at the Auto Care Association’s Automotive Content Professionals Network (ACPN) Knowledge Exchange Conference on April 26 in Kansas City, Kan.

The award recognizes East Penn’s determination to progress best practice content management standards and provide exceptional, high-quality in Electronic Catalog Content.

“With forward thinking and excellent communication, East Penn embodies exactly what content professionals want – excellent data that assists our members in outstanding customer service for technicians,” said Anne Coffin, Director of Information Technology for the Aftermarket Auto Parts Alliance.

Ryan Bachman, E-Catalog and Search Manager for the Alliance, presented the award stating, “Communication is one of the most important parts of our content management process and East Penn goes a step above in this area.”

Prep For The Future Today
	Be a part of the inaugural Business Outlook Conference this July. For only $99, you will hear about the future of automotive and how it will affect your business from executives with IBM, AlixPartners, ETI, CCAR and much more!

The 2017 Receiver’s Choice Award only honors organizations with exemplary content and who are best in class in accuracy, completeness, timeliness, consistency, delivery, and communication. Mark Hough, Director of Content Services and Market Analysis at East Penn, expressed his gratitude for this honor, "It really means a lot to be recognized. As we know, delivering quality content is vital to our businesses.”

The ACPN helped to create the data principles of Aftermarket Catalog Exchange Standards (ACES) and Product Information Exchange Standard (PIES) to help auto care catalog manager members sell more product, reduce costs, and increase efficiency through catalogs.

Subscribe to Aftermarket Business World and receive articles like this every month….absolutely free. Click here.