AskPatty.com CEO shares views on attracting female customers

Feb. 1, 2016
Jody DeVere, CEO of Ask Patty.com is the latest guest on the aftermarket's only interview-based podcast.    

Jody DeVere, CEO of Ask Patty.com is today's thought leader on how to create a culture and experience that attracts and retains loyal women customers. She is the latest guest on the aftermarket's only interview-based podcast.

Remarkable Results features weekly podcasts that aim to bring you fresh ideas that can inspire you to change or improve. There are two podcasts released each week — a service professional entrepreneur interview and an On-Point interview where the guest discusses a single subject that is industry related. The goal is to welcome successful service professional entrepreneurs to share their personal stories.

The podcasts are hosted by Carm Capriotto, a 35-year veteran of the automotive aftermarket industry.

Learn how DeVere has positioned AskPatty.com to help drive a female friendly message and how the AskPatty brand helps bring a greater level of trust perception in the marketplace.

DeVere is passionate when it comes to embracing more women into the automotive industry. This is a great episode that highlights this serial entrepreneur story of success and challenges and she recalls that you are never too old to do big things. She started AskPatty.com just before her 50th birthday.

To see all the Remarkable Results podcasts, click here.

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