Veyance Technologies, Inc., manufacturer of Goodyear® Engineered Products and Gatorback® belts, has launched The Art of Silence campaign, a marketing initiative that highlights the company’s continuous innovation of belt technology, including the unique, patented Quiet Channel Technology™ that makes the Gatorback® belt one of the quietest belts in the aftermarket industry.
“We are dedicated to supporting the aftermarket industry with useful information about our products and our company, and the Art of Silence campaign and microsite do just that,” said Tom Lee, Veyance Marketing Manager. “The microsite offers various resources to help industry professionals and technicians stay smart about our belts and innovative technologies.”
The new microsite is dedicated to Veyance Technologies’ aftermarket business. It provides a convenient platform for users to find product information, business development tools and more. The site is compatible with most mobile devices, allowing access from virtually anywhere, anytime. Visitors to www.thequietbelt.com can find:
• Belt information including the history of the belts
• Business development tools including sell sheets
• Mobile apps and custom part finders
• Instructional videos
• Tech tips
• Rewards programs
• Event information
• Company news
“Here at Veyance, we are committed to remaining the top innovators of belt technology,” Lee added. “Providing these resources to our customers through convenient and user-friendly tools is another way we demonstrate our continuing commitment to the marketplace.”
To learn more about the Art of Silence, visit www.thequietbelt.com or contact customer service at 1-800-869-0435.
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