Sherwin-Williams Automotive Finishes announced it will hold a press conference to announce another unique partnership with Richard Childress Racing at the 2014 SEMA Show. Scheduled for Thursday, November 6 at 10:30 am PT at Booth #10831, racing legend Richard Childress will present and display the first of only 25 Off-Road Signature Series custom pick-up trucks.
The vehicle was built in tandem with American Luxury Coach and features a one-of-a-kind Ducks Unlimited® Richard Childress Racing-inspired trim package. It also sports a special matte black finish by Sherwin-Williams Automotive Finishes.
In addition to the special truck unveiling, the Sherwin-Williams Automotive Finishes booth will also feature a number of other exciting activities for collision shop professionals, jobbers and automotive enthusiasts to see and do. These include:
- The debut of the new Rod & Restoration custom color deck - Made from a series of optically enhanced automotive paints containing special combinations of highly reflective additives, the 200 new Rod & Restoration custom colors offer stunning, radical, multi-dimensional finishes that are color shifting, iridescent, illuminating and shimmering in their texture.
- Bair Customs of Ft. Wayne, Ind., will exhibit a newly built custom 1970 Plymouth ‘Cuda. Featuring a 426ci Hemi V8, producing over 600 hp. The Hemi is equipped with dual quads and a nostalgic Shaker hood; it is painted with Sherwin-Williams “In Violet” OE Exact Color Match Classic color PCCL22 from the new Rod & Restoration deck.
- Come out and see the fabulous 289 FIA Cobra designed by Factory Five Racing - they have created a real-deal 289 FIA Cobra that is based off the original racing legend Cobra. This Cobra is painstakingly re-created with many original components; painted with Sherwin-Williams “Vintage Race Blue” (color FACFIVE7) and “White Lightning” (color FACFIVE7) and detailed with a stripe in “Venom Yellow” (color FACFIVE12).
- A salute to and special display of Sherwin-Williams as “The Official Automotive Finishes Sponsor of NASCAR®”.
- Displays and information available of Sherwin-Williams leading refinish systems including AWX Performance Plus™ waterborne refinish system, Ultra® 7000 refinish system, and the HP Process™ refinish system with Air-Dry™ Technology
For more information about Sherwin-Williams Automotive Finishes, visit www.sherwin-automotive.com or call 1-800-798-5872.
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