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Gabriel’s “Chrome-tastic” national sales event offered a savings of up to 25 percent to customers who purchased four qualifying Gabriel products. These customers were also automatically entered to entered to win one of seven “Own the Chrome” gift cards.
“Gabriel’s ‘Own the Chrome’ sales event helped encourage consumers to choose the four corner ride control replacement job, while reminding customers that Gabriel uses a super-finished chromed piston rod on every shock and strut we make for added corrosion protection and product life,” says Michael Lipski, vice president, sales and marketing, Gabriel. “And the added incentive to possibly win an “Own the Chrome” gift card worth up to a $25,000 was very appealing.”
Seven winners received Gabriel “Own the Chrome” gift cards:
Grand Prize Winer, $25,000 Gift Card
M. Brickly, Tennessee
First Prize Winner, $2,500 Gift Card
C. Nanna, Vermont
5 Second Prize Winners, $500 Gift Cards
P. Kilgore, Tennessee
D. Phelps, Kentucky
A. Walker, Iowa
I. Hazen, Ohio
L. Mills, North Carolina
Gabriel supports its sales events by supplying POP material packets including a poster, counter display and rebate pad, as well as information on its website during the event. Please call 1-800-251-5932 if you are interested in participating in the Gabriel National Fall promotion.
About Ride Control, LLC
Ride Control, LLC operates in both the aftermarket and original equipment manufacturer (commercial, industrial and recreational vehicle) segments under the Gabriel® (U.S. and Canada) and GRC® (Mexico) brand names. The company originated the world’s first automotive shock absorber, “The Snubber,” in 1907, and continues today to be a leader in the design, engineering, development and production of shock absorbers in North America. Ride Control, LLC generates more than $210 million in sales and has more than 1,400 employees in the U.S., Canada and Mexico. The company maintains engineering, design, manufacturing, warehouse, sales and management offices throughout North America including Troy, Michigan; Chickasha, Oklahoma; Brentwood, Tennessee; and Queretaro, Mexico. For additional information, please visit www.gabriel.com.
