If you're looking for detailed information about key markets throughout the country, then our Battleground series is perfect for you. These reports are ideal if you are considering entering a new market or expanding in a market you're already in. Each report (conducted four times annually) contains detailed data from R.L. Polk & Co. They focus on select cities and provide detailed business information: demographics, DIY and DIFM hotspots, real estate costs, tax structures and other data to help you get the lay of the land.

Note: The following list of reports are downloadable files for the Aftermarket Business Market Research section. You will need Adobe Acrobat Reader to view these files. This program is available as a free download from the Adobe website

Finally, if you are interested in data from a city not listed here, contact Lisette Snider at R.L. Polk & Co., 800-464-7655, ext. 7214.

Austin (Published in June 2000)
Birmingham (Published in September 2001)
Boise (Published in March 2001)
Boston (Published in November 2001)
Buffalo (Published in September 2003)
Cleveland (Published in June 2001)
Houston (Published in March 2003)
Las Vegas (Published in September 2000)
Long Island (Published in June 2002)
Minneapolis/St. Paul (Published in September 2002)
New Orleans (Published in March 2002)
Raleigh/Durham (Published in April 2000)
Sacramento (Published in November 2000)
Salt Lake City (Published in November 2002)
Seattle (Published in June 2003)
San Jose (Published in September 2004)