WheelTime gets new president/CEO

Sept. 16, 2010
Plans to move WheelTime brand to next level

The board of directors of WheelTime Network has appointed Mike Delaney as its president and chief executive officer (CEO).

In addition to executive leadership and administrative responsibilities for WheelTime, Delaney will lead a variety of new strategic initiatives designed to significantly expand the scope of Network activities. Key focus areas will include: expanding the breadth of services and capabilities; driving quality across the system; and employing innovation across all systems and customer services.

A veteran of brand growth, Delaney most recently was Daimler Trucks North America’s senior vice president of marketing for truck and component brands. Prior industry experience includes assignments as vice president of marketing at Volvo Trucks North America and as vice president of marketing for the Transport International Pool (TIP) unit of GE Capital.

“I am excited to be back on the service side of the industry,” Delaney said. “I have always felt that there are tremendous opportunities if we can fundamentally change the way truck services are provided.

“The industry wants and needs support that is more oriented toward the way fleets do business, and this is exactly the group to lead the way. The WheelTime Network is made up of experienced, highly rated service providers with a deep background in handling the most complex repairs.

“The members are financially solid, and unified in their desire to create a service network that is second to none,” he continued. “It’s the perfect platform for growth and innovation.”

WheelTime was established in 2004 as a strategic alliance amongst all of North America’s Detroit Diesel-Allison distributors. The goal was to adopt and implement a common set of quality metrics that would help them monitor and continually enhance specific service performance criteria as defined by customers.

“In 2010, we will transition WheelTime from a generally internally-focused initiative to a recognized retail brand representing a comprehensive array of high quality truck services”, said Delaney.

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