Sales Tip: Marketing Opportunities

Sept. 4, 2019
Short circuit your competitors’ promotions by sending out a marketing piece hyping some features your products have that the competitors' don’t.

You should absolutely have the email address of all your customers in a database. If not, you’re missing a real marketing opportunity. You hear that your competitor has a promo on impact sets and screwdriver sets this month. Using Constant Contact or some other email service, send all your customers a marketing piece on your similar products, hyping some features your products have that the competitors don’t. 

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