With a diverse range of roles and options available to women in the Collision Repair Industry, the timing is perfect for the Women’s Industry Network (WIN) and the Collision Repair Education Foundation (CREF) to join forces in an effort to spread this important message. By working together, these two organizations hope to motivate talented young females to join the industry and develop their career paths.
The result of this collaboration has been a unique poster campaign designed to inspire and attract young female collision repair students. The poster, There’s A Place For You, has been distributed to over 1,150 technical schools and colleges that the Education Foundation supports.
“As young women continue their education and enter the work force, it’s important that they understand the breadth of potential that a career path in the collision repair industry holds,” explained Ruth Weniger, CEO of Airbag Solutions and Chair of WIN’s Communications Committee. “We hope that this message encourages females to learn more about the Collision Repair industry and they become inspired by the support and opportunities that are available to them.”
The poster depicts, in photographs, the diversity of roles the Collision Repair industry has to offer young women as they continue their education and enter the work force. Photos appearing in the poster reflect positions as paint technician, insurance estimator, body technician, research & development, marketing, chemical technician, glass repair technician and industry retail. Photo selections were based on photo quality, clarity and how well each photo depicted a particular role.
"The Collision Repair Education Foundation is proud to partner with WIN to promote females in the industry," said Collision Repair Education Foundation Director of Grant Programs Melissa Marscin. "The poster that WIN recently created featuring females in the industry should inspire young female collision students to set high goals for achievement in the industry."
Copies of the poster are available (while supplies last) in exchange for a $20 donation to the WIN Scholarship Fund at: http://thewomensindustrynetwork.ning.com/page/poster-campaign.
WIN is a not-for-profit organization dedicated to encouraging, developing and cultivating opportunities to attract women to collision repair while recognizing excellence, promoting leadership, and fostering a network among the women who are shaping the industry. For more information go to www.womensindustrynetwork.com
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