Kevin Haugh, Chief Strategy and Product Officer, Omnitracs reviewed a num of new features and functionalites available from Omnitracs, for the recently introduced Omnitracs One fleet management software platform.

Omnitracs launches scalable fleet management software platform

Feb. 27, 2018
The SaaS provider marked its 30th anniversary with the introduction of Omnitracs One platform designed as a single-source user experience to unify fleet operations management and reporting for first mile, long haul and last mile fleets.

Omnitracs, LLC, a SaaS provider for fleet management solutions to transportation and logistics companies, announced the recent introduction of Omnitracs One, a scalable software solution designed to address the needs of any sized fleet -  be it first-mile/loading, long haul or last-mile/delivery. 

By combining the best features and functionalities of Omnitracs' current solutions, customers will now have access to improved levels of solution flexibility allowing for quick adaptation to future business operations. 

"“There’s a convergence going on with the first-mile, middle-mile and last-mile," Kevin Haugh, Chief Strategy and Product Officer, Omnitracs said. "This (transformation) is taking place on the technology side to provide solutions that were not available in the past."

Omnitracs One provides a single-source user experience, enabling unified fleet ops management and reporting, while eliminating single-purpose and disconnected solutions for both long haul and last mile fleets. The software offers fleets a "comprehensive and modular offering," according to Haugh. 

"In the past, we had a separate set of applications and devices to manage different aspects of the business," Haugh said. THis new software solutions will provide fleets a streamlined approach to select the most suitable applications for their needs. 

With hardware flexibility, fleet owners can choose the right devices based on their needs at any service level. With instant access to a network of technology partners and system integrations, customers can also expect continued support from Omnitracs for exceptional service. The new solution will enable the company to respond to customers’ needs more quickly, while rapidly developing new and innovative capabilities on a platform that will sustain fleets well into the future.

Omnitracs will begin offering Omnitracs One to fleets beginning in 2018. Availability and timing will be based on the needs of individual fleets and how they are using their solutions.

Recent product innovations

Haugh announced a number of new features and functionalites available from Omnitracs, including: 

ELD - continued updates and support for the implementation of electronic logging devices (ELDs) into customer fleets.

Integrated Critical Event Video Solution - An in-cab video solution would provide additional insights to the monitoring of critical events as they happen. "We were already monitoring critical events and we’re already collecting that information," Haugh said. "Those are the types of (events) where you might want to look at the video."

Accident Prediction and Intervention - Haugh says Omnitracs is able to provide additional insights to driver behavior, by reviewing data and predicting drivers most likely to cause an accident.

Data Discovery - The company continues to review improved and varied ways to present data and reporting for customers, to aid in improving safety and operatonal efficiencies.

Routing, Dispatching & Compliance (RDC) - From a business efficiency standpoint, this functionality will provide a means to optimize multi-stop delivery and track how well the driver is doing..

Freight/Product Visibility - Specifically designed for long-haul applications, this feature can provide virtual load view.

Next-Gen Integrated Commercial Navigation - Omnitracs continues to develop and improve driver-facing applications. Improved navigation aids in better driver satisfaction, including real-time route updates, notes on vehicle clearances and obstacles, and the ability for customers to edit maps.  

Driver turnover prediction and intervention - Additional data can provide insights to predicting and assist with information to potentially retain drivers. 

Over-the-air drivetrain updates - "Having this connection to the vehicle for many many years, we’re able to do software updates for our own devices," Haugh said. Omnitracs is working with Cummins to push over-the-air updates to vehicle components, without the need to bring the vehicle in for service.  

Milestone celebration

Omnitracs announced the release of Omnitracs One during its fourth annual Omnitracs Outlook User Conference 2018 held at the Gaylord Opryland in Nashville Feb. 25-27.

During the Outlook User Conference, attendees also celebrated the company's 30th anniversary.

Founded in 1988 as Qualcomm Incorporated, Omnitracs has been at the forefront of technological innovation, providing the best in mobile-based business intelligence for the ever-evolving transportation and logistics industry. Throughout the last 30 years, the organization has been dedicated to solving problems and increasing profitability for fleets of all types using innovative technology and insight. 

“Omnitracs is committed to staying at the forefront of technology,” said Ray Greer, CEO of Omnitracs. “Since the organization’s inception, Omnitracs has helped its customers improve service, enhance safety, and lower costs while increasing overall driver satisfaction. As fleets face new challenges in 2018 and beyond, we plan to continue to build upon this strong foundation by developing new solutions that bring success to every stage of the supply chain.” 

Since Vista Equity Partners acquired Omnitracs in 2013, the company has seen major transformations, allowing the organization to develop extremely agile software solutions designed to evolve and exceed customer expectations while staying ahead of major industry trends.

The company offers a broad portfolio of data-driven software solutions focused on safety, compliance, productivity, routing and delivery planning, asset management, maintenance, and fuel efficiency. Some of Omnitracs’ notable developments include:

  • The acquisition of Roadnet Technologies in December 2013, introducing routing, scheduling, and mobile resource management software solutions to better support last mile delivery. 
  • The launch of Omnitracs XRS platform in November 2014, providing a variety of enterprise-grade fleet solutions to mobile devices, including smart phones, and tablets.
  • The October 2015 launch of Omnitracs Navigation, which uses Big Data collected from more than 300,000 vehicles on the road daily, contributing to more than 100 billion data points per year.
  • The introduction of Critical Event Video (CEV), a fully integrated in-cab video solution in August 2016.
  • The partnership with Peloton Technology in February 2017 to assist in the development of platooning technology, which increases fuel efficiency and overall road safety.
  • Partnerships with prominent technology partners in both hardware and software to further grow and improve product offerings.
  • The acquisition of Shaw Tracking, Omnitracs’ exlusive Canadian distributor for 25 years,  in 2017 to expand the company’s presence in Canada and better support cross-border operations.

 With a strong North American presence, the organization is continuing to expand its reach to create a unified ecosystem for fleets worldwide. Today, Omnitracs delivers services to more than 12,000 customers in more than 70 countries. 

About the Author

Erica Schueller | Media Relations Manager | Navistar

Erica Schueller is the Media Relations Manager for Navistar.

Before joining Navistar, Schueller served as Editorial Director of the Endeavor Commercial Vehicle Group. The commercial vehicle group includes the following brands: American Trucker, Bulk Transporter, Fleet Maintenance, FleetOwner, Refrigerated Transporter, and Trailer/Body Builders brands.

An award-winning journalist, Schueller has reported and written about the vehicle maintenance and repair industry her entire career. She has received accolades for her reporting and editing in the commercial and automotive vehicle fields by the Truck Writers of North America (TWNA), the International Automotive Media Competition (IAMC), the Folio: Eddie & Ozzie Awards and the American Society of Business Publication Editors (ASBPE) Azbee Awards.

Schueller has received recognition among her publishing industry peers as a recipient of the 2014 Folio Top Women in Media Rising Stars award, acknowledging her accomplishments of digital content management and assistance with improving the print and digital products in the Vehicle Repair Group. She was also named one Women in Trucking’s 2018 Top Women in Transportation to Watch.

She is an active member of a number of industry groups, including the American Trucking Associations' (ATA) Technology & Maintenance Council (TMC),  the Auto Care Association's Young Auto Care Networking Group, GenNext, and Women in Trucking.

In December 2018, Schueller graduated at the top of her class from the Waukesha County Technical College's 10-week professional truck driving program, earning her Class A commercial driver's license (CDL).  

She has worked in the vehicle repair and maintenance industry since 2008.