FMI Automotive launches new website

March 27, 2013
FMI Automotive Inc. has launched a new website at www.fmiautomotive.com. The website reflects the company’s new corporate identity and showcases the latest FMI Automotive news and information about its water pumps.

FMI Automotive Inc. has launched a new website at www.fmiautomotive.com. The website reflects the company’s new corporate identity and showcases the latest FMI Automotive news and information about its water pumps

“Our new website is not only attractive, but was designed to tell our story and convey our number one priority, quality,” said Casey Lee, president of FMI Automotive. “Because we understand that our customers’ time is valuable, we made sure our new site is user-friendly, easy to navigate and a useful resource for them.”

Visitors to the new website can access the company’s catalog, download technical bulletins, and learn about product features and benefits. News about FMI Automotive and the motor vehicle aftermarket as well as company leadership profiles are featured along with one-click access to FMI’s social media platforms. The company has plans to add more information to the site. 

FMI Automotive recently introduced a new logo for the company’s name brand parts as well as graphic packaging to clearly communicate product features, benefits and value. The new packaging identifies domestic and import applications with blue and red designs, respectively, making it easier for distribution customers to manage and distinguish inventory. 

For more information about FMI Automotive and its water pumps, visit the company’s website.

Sponsored Recommendations

‘What if I don’t have an automotive background?’

Many mobile tool distributors have no automotive background and actually use it to their advantage when selling tools.

Decoding diagnostic tools

A distributor’s guide to oscilloscopes, borescopes, and multimeters.

You don't have to use the tools to sell them

Sometimes not having an automotive background can actually work to your advantage when selling tools.

Tales from the Road: Routing the storm

Getting people’s attention is a standard part of sales, but for this Mac Tools distributor, it means a whole lot more than that.

Voice Your Opinion!

To join the conversation, and become an exclusive member of Vehicle Service Pros, create an account today!