The Heavy Duty Manufacturers Association (HDMA), the commercial vehicle division of the Motor & Equipment Manufacturers Association (MEMA), has several recent staff changes, including two employee promotions and two employee hires.
HDMA announces the promotion of Beth Barkovich as executive director, membership development, and of Katelyn Litalien to director of marketing and member services effective January 1, 2019.
Beth Barkovich has been with HDMA since July 2012 and has handled various roles, mainly related to new member recruiting and new member council establishment. In her new position, Barkovich will continue to be primarily in charge of member development, onboarding, and engagement, as well as sales of sponsorships and affiliate member support programs. In addition, Beth currently has responsibility of the Off-Highway Business Forum, the Heavy Duty Manufacturers Representative Council, and the newest forum – Heavy Duty Business Forum India. Barkovich has 25 years of experience in the automotive and heavy duty sectors including former positions as marketing director with two global component manufacturers and another industry trade association. She holds a BSBA in finance/corporate stockbrokerage from West Virginia University, has her Series 6 securities license, and is currently in progress of achieving her LSS Black Belt certification from Purdue University.
Katelyn Litalien joined HDMA in December 2013. Litalien has eleven years of experience in marketing management and holds a Bachelor of Science degree in business administration and marketing from UNC Wilmington. Litalien and her team, which includes Erin Spring and Daniqua Burgin, will support HDMA events, forums, and councils with marketing, communications, and administration of HDMA’s member engagement activities.
HDMA welcomes Erin Spring as manager, marketing communications and Daniqua Burgin as manager, meetings and member services.
Spring joined HDMA in November 2018 and brought aboard over nine years of relevant experience in marketing and communications. Her previous roles included both association and manufacturing industry work. In Spring’s new role at HDMA, she is responsible for developing and executing internal and external communications tools and strategies for events and member communications to increase awareness for HDMA member engagement activities. Spring has a Bachelor of Science degree in communications from East Carolina University.
Daniqua Burgin joined HDMA in October 2018 after working as a temporary employee for a few months. Burgin has several years of experience as a legal secretary in trusts and estate law and has volunteered as a director/chair on various non-profit executive boards both in her home state of New York and in California. At HDMA, Burgin is responsible for assisting with HDMA events and council/forum meeting planning, as well as council management processes and execution. Burgin has an undergraduate degree in criminal justice and has several semesters in law school towards her juris doctor.
