Cooper Tire named the "Official Tire of ROUSH Performance"

Jan. 1, 2020
Cooper Tire & Rubber has been named the "Official Tire of ROUSH Performance" and is suppling ultra-high performance tires for limited edition vehicles, including multiple Mustang models.
Cooper Tire & Rubber has been named the "Official Tire of ROUSH Performance" and is suppling ultra-high performance tires for limited edition vehicles, including multiple Mustang models. HEADER
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Cooper is providing the tires for vehicles such as the Stage 1, 2 and 3 Mustangs, and also P51B ROUSH-customized Mustangs, which are now available at select Ford dealerships nationwide.

"The ROUSCH name is an icon in American motorsports and vehicle modifications, synonymous with superb quality and unparalleled performance," says Roy Armes, chairman, president and CEO for Cooper Tire. "At Cooper, we want to work with companies like ROUSH who have a tremendous passion for cars and driving. This association gives us a platform to showcase our products on one of the fastest and best handling vehicles available today, and an opportunity to demonstrate the capabilities and state-of-the-art technology engineered into our high performance products."

The ROUSH partnership gave Cooper the opportunity to design and develop a new extreme max performance tire to match the power of the Stage 3 Mustang and other ROUSH platforms. As a result, more than a year of collaboration, intense development and testing, Cooper engineers developed the new RS3 to match up to one of the highest performing cars in the industry — the ROUSH Stage 3 Mustang. Now performance enthusiasts have a tire that combines the rich heritage of Cooper's Motorsports technology and innovative engineering with the quality and performance that's in every Cooper tire and ROUSH Mustang.

The race-inspired RS3 was given its premiere at Gingerman Raceway in South Haven, Mich. Designed to provide superior performance, the RS3 features a unique tread pattern, profile and construction. Featuring cutting edge R-Tech technology, this tire delivers maximum dry traction, unrivaled grip with split-second steering response, and a unique footprint that is engineered to deliver consistent handling performance at high G-forces.

For more information, visit Cooper online.

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