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Drawing in Dollars: Using Sales Contests as Carrots

Sell more products and improve collections by making it a game

Article • May 2nd, 2012
Who to follow on Facebook (and Twitter)

Find competitive flags and tool manufacturers on social media feeds to stay...

Article • April 24th, 2012
Customize customer flyers

Talk to your flag or warehouse distributor to tweak existing sales flyers.

Article • April 18th, 2012
Social Media Part II: How to connect with customers on Facebook

A tool dealer's guide to using social media

Article • April 2nd, 2012
Social Media, Part I: To Tweet, or not to Tweet - That is the question

Would using social media benefit your business?

Article • March 1st, 2012
What's a customer look for in a tool dealer?

Get a refresher on the basics of your business.

Article • February 6th, 2012
Giving Your Customer What He Wants

Ask questions to inform, steer and advise your customer.

Article • December 9th, 2011
The sound of silence

Try to avoid temptations to answer objections that were never voiced.

Article • November 16th, 2011
Use Paper Salesmen to Create More Sales

Give sales fliers a try to push items off your truck.

Article • October 10th, 2011
Ask And Ye Shall Close The Sale: Part II

Q - I’ve heard you say that to really succeed as a dealer, I need to be...

Article • September 12th, 2011
The shopkeeper versus the salesman: Part I

How to deal with the never-ending battle between shopkeeper and salesman to...

Article • June 21st, 2011
How to get out of a sales slump

Q - I feel like I’m in a sales rut. I’ve been selling tools long enough...

Article • May 2nd, 2011
Can't get no satisfaction?

Q - Once in a while, I’ll overhear guys gripe about other tool dealers. I...

Article • April 15th, 2011
New technology vs. the old basics

Q - What new trends in marketing technology can help me boost my sales...

Article • March 2nd, 2011
How to deal with skips

Q. What’s the best way to handle skips? A. The best way to...

Article • February 4th, 2011

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