CMA launches Duraturn at ITEC 2014

Aug. 21, 2014
CMA is premiering a myriad of Duraturn tire models at ITEC including: Mozzo, Travia and ST Radial in the consumer tire segment as well as their full line of TBR tires in the commercial arena.

CMA (China Manufacturers Alliance, LLC), a tire manufacturer and marketer announces the launch of Duraturn, a new brand of consumer and commercial tires at this year’s International Tire Exhibition & Conference (ITEC). 

CMA is premiering a myriad of Duraturn tire models at ITEC including: Mozzo, Travia and ST Radial in the consumer tire segment as well as their full line of TBR tires in the commercial arena.

“Duraturn products have the pedigree of developing diverse and comprehensive lines of high quality, competitively priced tires for both dealers and end-users,” said Aaron C. Murphy, vice president of CMA. “We are very pleased to add the brand to the CMA family, and we anticipate that our dealers will be very pleased by its diverse product offerings.”

Mozzo is Duraturn’s line of all-season high performance and touring tires currently with 26 sizes in T, H, V and W ratings. The Mozzo STX sport truck line will include sizes up to 26’’ rim diameters. The Travia line of LT/SUV tires will be introduced in the near future with highway, all terrain and mud terrain models. Additionally, Duraturn ST Radial tires are designed for unique recreational trailer applications. Winter tires are also planned for a 2015 introduction. 

On the commercial side, Duraturn TBR tires come in all applications for today’s transportation environment with over 85 SKUs available including models in steer, drive, trailer, and mixed service tires with several of these models EPA Smartway Verified for low rolling resistance applications. 

“With modern tread designs and popular sizes, Duraturn tires being developed have been designed to meet the needs of independent tire dealers across North America,” said Ken Coltrane, vice president of Consumer Tires for CMA. “As the program continues to develop over the next year, it will grow to include more than 200 SKUs across multiple product lines that can all be mixed for easier ordering,” added Coltrane. 

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