Kenworth Privileges Loyalty Card remains popular with members

July 11, 2014
"The Kenworth Privileges Loyalty Card program has become so popular among truck and fleet operators, it recently passed the 175,000-customer mark," said Bart Lore, general marketing manager for PACCAR Parts.

The Kenworth Privileges Loyalty Card program provides thousands of commercial vehicle owners and operators across the United States, Canada and Mexico, money-saving loyalty offers on quality parts and services. With over 350 Kenworth dealerships across North America, it’s never been easier to save with Kenworth Privileges, according to the company.

“Those savings help fleet and truck operators get the most out of their equipment, wherever they are located.” said Bart Lore, general marketing manager for PACCAR Parts. “The Kenworth Privileges Loyalty Card program has become so popular among truck and fleet operators, it recently passed the 175,000-customer mark.

“When you have that many people sign up for a loyalty card program, you know you have something customers want,” Lore added. “Kenworth Privileges has led the industry since the program’s inception and gives customers the convenient locations they are looking for as well as outstanding offers.”

In addition to the almost $4,000 annual savings on close to 70 yearly Kenworth Privileges offers, members save even more on parts and services with the opportunity to earn bonus Rewards. This extra earning power has enhanced one of the industry’s most successful programs and is designed to Reward its members for saving.

Information about Kenworth Privileges’ money-saving offers and Rewards can easily be found online at partsandservice.kenworth.com.  Members can sign up for e-mail notifications regarding new offers. 

Partsandservice.kenworth.com also gives members instant access to view offers on their mobile, tablet and smart devices. They can click on the phone link provided to call their dealership’s parts department to ask questions or order parts directly over the phone. Members can also share offers with drivers, managers or company employees via Facebook, Twitter or LinkedIn social media accounts.

“The Kenworth Privileges Program has been a popular program with our dealers and our customers for many years,” Lore said. “We continue to look for new ways to expand the Privileges Program and to bring even more value to the market. The value of the program is bringing truck and fleet operators and owners the support they want, when they want it and the parts and service they need.”

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