Volvo Trucks North America

Volvo 'Big Rig' exhibit opens at Greensboro Children's Museum

Volvo Trucks has partnered with the Greensboro (N.C.) Children's Museum to open a new permanent exhibit featuring a Volvo VNL 670. The interactive display allows children to get behind the wheel and explore all aspects of the truck and its sleeper cab as they learn the importance of trucks in society. Greensboro is home to Volvo Trucks' North American headquarters.

"The new truck exhibit provides a fun environment for children to learn about the integral role trucks play in sustaining the quality of life in our communities," said Ron Huibers, president, Volvo Trucks North American Sales & Marketing. "Greensboro is home to Volvo Trucks, and we're proud to have a place where our employees can take their children to learn about the industry we serve."

The Volvo VNL 670 model, housed in the Museum's transportation area, also provides an active and imaginative setting to learn about Volvo's focus on safety and environmental care. In addition to showcasing facts on each of those values, the exhibit is designed to teach children how to safely cross the street in front of stopped vehicles and buckle three-point safety belts – a feature Volvo invented in 1959.

Click here to view a brief video about the new Volvo exhibit.

"We are thrilled to have a Volvo truck as our newest addition," said Marian King, Chief Executive Officer of the Museum. "Recognized as a leader in transportation technology, Volvo is a great partner with the Children's Museum as we are a leader in developing creativity, curiosity and learning through play. The bright red truck will inspire and entertain for years to come."

Greensboro area officials and more than 800 Volvo employees and their families recently attended a ribbon-cutting ceremony to celebrate the opening of the permanent exhibit.