Auto Meter acquires competitor ProParts

Jan. 11, 2012
ProParts designs and manufacturers high-performance automotive sensors, controllers and instrumentation.

Auto Meter Products, Inc., a Harbour Group company, has acquired ProParts, LLC, Jeff Fox, Harbour Group’s Chief Executive Officer, announced. Terms of the transaction were not disclosed.

ProParts designs and manufactures high-performance automotive sensors, controllers and instrumentation, including the Spek and Spek Pro line of gauges. The company also has an extensive line of gauge mounting pods and other accessories for automotive enthusiasts marketed under the ProPod brand name.  All of the company’s products are designed to deliver high reliability and precision in challenging race environments.  ProParts was founded in 2001 by John Sullivan and is based in Baltimore, Md.

"This is an excellent acquisition for Auto Meter," Mr. Fox said.  "John and his team built an outstanding business on a foundation of patented instrumentation designs.  We expect that the addition of ProParts’ design resources and its intellectual property will enhance our ability to develop innovative products for the automotive racing and enthusiast markets.  Auto Meter and ProParts products have won a number of SEMA best-in-class awards over the past few years, and we expect this trend to accelerate." (SEMA is the Specialty Equipment Marketing Association.)

Mr. Sullivan added, "Our NHRA-approved and NASCAR-accepted product lines have established a solid foothold in the racing community and we expect our reach to grow significantly with Auto Meter’s resources. (The NHRA is the National Hot Rod Association; NASCAR is the National Association for Stock Car Racing.)  Auto Meter has a leading presence with race teams and automotive enthusiasts, as demonstrated by the popularity of its products and digital assets like www.winningride.com.  Combining those strengths with our intellectual property will further distance the company from the competition."

"ProParts has been an excellent competitor of ours for several years," commented Jeff King, Chief Executive Officer of Auto Meter.  "Adding their current patented products, as well as exciting new products in development, will further strengthen Auto Meter’s position as the market leader in high-performance instrumentation for race teams and automotive enthusiasts."

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