iNmotion application launches to help prevent distracted driving

In order to reduce distracted driving, PHH Arval has partnered with ZoomSafer to create the fleet industry’s first smartphone application that detects when employees are driving and automatically encourages safe smartphone use.

"It’s really very simple – employee texting, emailing and browsing while driving leads to increased crashes and creates safety hazards on the road," said George Kilroy, President and CEO, PHH Arval, which is one of North America’s largest provider of fleet management services. "We partnered with ZoomSafer to deliver iNmotion in direct response to customers seeking solutions to improve the safety of our roads."

ZoomSafer, which is a leading provider of policy software to prevent distracted driving, created the iNmotion software application. Once installed on a driver’s BlackBerry or Android smartphone, the application detects when employees are driving and will automatically enforce company cell phone policy. For example, it can:

  • Restrict the use of cell phones except emergency calls,
  • Restrict drivers to ‘hands-free mode’ when making and receiving calls, and
  • Send automated responses that the driver is unavailable via text message or email.

"PHH has a long and outstanding reputation for developing innovative products tailored to meet the constantly changing needs of commercial fleet customers," said ZoomSafer CEO Matt Howard. "We’re pleased to provide the technology in support of iNmotion and we look forward to helping PHH customers promote safe and legal use of cell phones while driving."

The software is available for drivers in the United States and Canada.

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