The global market for advanced automotive electronics -- everything from driver assistance programs to new kinds of visual displays -- will jump to $240 billion by 2020, up more than 50 percent from 2010, according to a new report from IHS Inc.'s IMS Research.
The leap "reflects the field’s rising importance to the car industry at large, especially as original equipment manufacturers ratify in-vehicle electronics to be an essential selling feature for an automobile,” said Ben Scott, automotive analyst for IHS.
Some of the drivers, no pun intended, are government safety mandates for things like improved electronic stability control (ESC) and tire pressure monitoring systems (TPMS).
Read more about the risting market for automotive electronics.