Meritor unveils DriveForce


Meritor has introduced Meritor DriveForce, the company’s newly branded field sales and service organization comprised of more than 110 experts trained to support customer needs before, during and after the sale.

Representing an expansive drivetrain product portfolio for the tractor and trailer, Meritor DriveForce provides “a total vehicle perspective unmatched in the industry,” according to Matthew Stevenson, general manager, North American Field Operations and Marketing, Meritor.

Meritor DriveForce is experienced, equipped and positioned throughout North America to personally and promptly respond to customer sales and service requests, he said. Team members, on average, have more than a quarter century of commercial vehicle experience and are equipped with advanced tools, like the Meritor Mobile iPad application.

With the new app, Meritor DriveForce has nearly 1,000 brochures, documents and service manuals available in seconds to share with customers. With a click of a button, up-to-date product material can also be emailed directly to customers, noted Stevenson.

“The team’s extensive knowledge, combined with advanced electronic tools, enables it to deliver superior product sales and service support to more than 6,000 dealer and distributor locations, supporting more than 25,000 customers throughout North America,” he said.

“Meritor DriveForce delivers a unique experience because the team is devoted to building a trusted and personal relationship with each and every one of our customers. Meritor is known throughout North America for its talented sales and service team and consistent dedication to customer support.”

Regular and personal customer attention is a top priority for Meritor DriveForce, which logs more than 80,000 in-person sales and service calls, 600,000 phone calls and 4 million road miles annually.