Phil Sasso

Phil Sasso is president of Sasso Marketing Inc. (www.sassomarketing.com), a technical marketing agency providing advertising, public relations and promotional services to tool and equipment marketers. Subscribe to his free marketing tip at philsasso.com/blog.

 

What to know about battery testers

What to know about battery testers

Briefing on different types of battery testers

Batteries included: amping up your power tool sales

Batteries included: amping up your power tool sales

Sales Q&A: How can I provide the right tool storage solutions for my customers?

Sales Q&A: How can I provide the right tool storage solutions for my customers?

Sharpen your listening skills to get an edge

Sharpen your listening skills to get an edge

Sales tip: Don't trust just one WD with a critical order

R-1234yf: Cool profits in new A/C systems and tools!

R-1234yf: Cool profits in new A/C systems and tools!

Can't do it all alone? Engage the family

Can't do it all alone? Engage the family

Improve sales: make paying fun for customers

Improve sales: make paying fun for customers

Want to stay connected? Some best practices

Want to stay connected? Some best practices

What to do about 'bad-mouthing'

What to do about 'bad-mouthing'

Business giving: Do well by doing good

Business giving: Do well by doing good

Social media: hype or help?

Social media: hype or help?

You're not just selling tools; you're selling yourself

Want to sell more specialty tools?

Want to sell more specialty tools?

Being "dumb" is, sometimes, smart

Sales tip: Can your spouse help grow your mobile business?

Back to School: Learn from others' mistakes

Back to School: Learn from others' mistakes

How to stock the right inventory

How to stock the right inventory

Significant Others: Are You A 'Power Couple'?

Significant Others: Are You A 'Power Couple'?

Capital Equipment Sales: Are You Getting Your Fair Share?

Capital Equipment Sales: Are You Getting Your Fair Share?

Is Your Truck Just A Moving Warehouse?

Is Your Truck Just A Moving Warehouse?

How to sell more toolboxes

How to sell more toolboxes

 

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