While Matco Tools distributor Craig Wineinger doesn’t have a technician background from turning wrenches previously, he still finds ways to educate himself about tools and equipment.
Wineinger has a fully stocked truck, and tries to make sure he has any product on hand that a customer may ask for. "If I don’t have the inventory, then I don’t have what they need."
When he doesn’t have that specific tool requested, he’ll always offer to special-order the product.
"If I order something (for a customer), I order him one, and I order me one," says Wineinger. "Because usually he’s probably not the only guy that needs it, right?"
Once he orders the second duplicate product for the truck, he then adds that product to his regular product SKU order.
